Many New Products on Shelves for Succoth

(New York) Many consumers were amazed at the array of honeys sold in kosher sections this year. Favored honey, gourmet honey, and even organic honey made some consumers ask store clerks, “where’s the regular honey?” But grocery shelves carried many other new items going into the holiday of Succoth, which begins this Friday at sundown and ends at sundown on October 15th with Simchat Torah. The HKS/Kedem family has been one of those large distributors that have given customers new choices like Tivi Valley vegetarian selections for the growing number of people who wish to stay away from meat or dairy. The frozen dishes include vegetarian patties, schnitzels, drumsticks, and burgers. The health conscious could wash down the meals with Kedem's pomegranate and grape blend of juices. Yehuda Matzos is no longer a Passover staple. It is now on shelves all year long along with the popular domestic brands of Streit’s and Manischewitz. The matzos are available in whole wheat, egg & onion, garlic & poppy together with salted or unsalted pack. Yehuda also offers garlic-flavored humus. This being a snack season for kids, there were many new candies from Paskesz, Elite and Gedilla. Retailers say that they were quite surprised with the many new items, which were previously reserved for the Passover season. Retailers expect sales to grow by 12% - 15% over the holiday period.

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